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Our client needs full-page ad for trade magazine.

Client: Major distributor of power supplies for computers and related equipment

Our client needs:

• Full-page, trade magazine advertisement
• Must stand out from hundreds of similar products
• Workhorse product, unglamorous, "every day"
• Product boasts no new features

Our Solution:

"Rags to Riches" graphics, unique color scheme

• Juxtapose generic version with client's name brand in rich context
• Unique color scheme, light colors
• 3-D type effects for emphasis
• Clear segragation of information; readable, orderly